Blog
Promotional Products - the ideal sales call leave behind
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- Written by Morgan Mackey
You've exchanged greetings and discussed how your products or services will benefit the prospective client sitting opposite you. Now it's time to close the sale or end the first meeting on a positive note.
You have given out your brochure and business card. To put the 'cherry on the top', why not add a sales call 'leave behind' gift i.e. a branded promotional product.
Hopping with Easter Chocolate Happiness
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- Written by Morgan Mackey
Your customers will be hopping with joy to receive a chocolate treat this Easter .. And how about this very cute carrot packaging.
Select from a choice of contents, including:
- orange jelly beans
- orange gems
- coloured gems
- red chocolate balls
- mini marshmallows
Promotional Apparel - The Perfect Fit
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- Written by Morgan Mackey
Branded apparel is by far the biggest category in promotional product sales. According to recent research by APPA (Australasian Promotional Product Association), apparel represents 32% of all sales.
It is a promotional tool that provides high visibility, versatility and is long lasting.
Branded Apparel falls into a few main categories:
Workwear (staff uniforms for any work purpose, including corporate, retail/hospitality, industry, trades)
Sports (organised sports teams, corporate activities (e.g. golf days) and community sporting events
Event/Promotional (conference staff or give-away, gift with purchase campaigns, trade shows, event merchandise)
Here are a few tips to take into consideration :
1) Fit for purpose
1a) Conditions of use e.g. is weather an issue? will clothing be worn mainly indoors or outdoors? Are you looking for a city slick look or a casual feel?
1b) Compliant requirements such as health and safety e.g. Hi Vis wear should comply with Australian Standards.
1c: Longevity e.g. does the style have to last or does it only have to follow the current trend (are there mix and match options to update)
2) Fabric choice
Fabrics are quite sophisticated these days, with properties including moisture wicking, uv protection, wrinkle free. These are features that create differences between one choice over another.
Why not indent order your branded merchandise
- Details
- Written by Morgan Mackey
A new year and you are probably well into planning and fine tuning activities for 2014.
If you are organising a conference, event, product launch or other initiative ... and you require large quantities of promotional merchandise (e.g. bags, apparel, compendiums) or something a little 'unique' that is created just for your brand, check if an indent order is viable.
Are you familiar with 'indent ordering'?
An indent order i.e. trade talk for a made to order or bespoke product .. or a large quantity request, involves us placing your order directly with the factory (rather than use stock on hand waiting to be embroidered or screen- printed). Not only will this ordering option generally save you dollars, but you will also be able to incorporate any personalised features to create a unique promotional item.