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We'll leave you to 'draw' your own conclusions, however, at Thrive Promotional Products we love the idea of interaction !    

Promotional merchandise that involve your clients and kids i.e. includes them in a fun and direct way to touch, feel and be part of the item (such as colouring in a design on a promotional bag), will make your brand more memorable.  Here are a few ideas that require pencils and paint ! 

According to statistics presented by the Australasian Promotional Products Association  (APPA): 

Promotional Products in the Home:

  • How many people have at least one promotional product in their kitchens?  91%
  • How many have 2 or more in their kitchens? 81%
  • In fact, the kitchen is the #1 place people use and keep their promotional products.
  • (People spend on average 3-5 hours a day in their kitchens)

 

Source: APPA acknowledges some statistics have been sourced from the PPAI (Promotional Products Association International) 

I know, snail mail !  But hey, why not be unique and include an 'old fashioned' but tried and tested Direct Mail strategy AND include a promotional product.

When most of us are blasted by digital messages, direct mail offers a physical touch/feel connection with your target (whether you are B2C or a B2B business).    

Perfect to say thank you to existing contacts, to re-engage with previous customers or to create incentive to seek further information on-line.

Only a person with very strong will power, can walk past a promotional lolly !   

Promotional Confectionery is a really versatile marketing tool, ideal for:

- Trade show 'draw card'

- Conference bag inclusion

- Product or store launches

- Sales call 'leave behind' 

- Competitions

- Fundraising